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SURVEY RESULTS
In early 2006, Air New Zealand analyzed data from a custom survey distributed to 1,200 travelers from around the world. The survey was designed to provide insight into people’s perceptions of overall vacation enjoyment, including the:
  • Planning process
  • Transition into “vacation mindset”
  • In-flight experience
  • Effect of work/stress

Air New Zealand used findings from this survey to gain preliminary insights into the mindset of vacationers. This information then provided a strong foundation as the team moved into the second phase of the project and discovered what we can actually achieve mentally and physically by taking a vacation.

THE SURVEY RESULTS Back  Next
Workin' It
  • 9 to 10 is the estimated number of hours people say they work every day

  • 49% of people rate their stress levels as “moderate” to “extreme”

  • 50% of people say they experience a 10 to 25 % decrease in work stress following a vacation

  • 51% of people are willing to reduce benefits, daily breaks, pay or holiday time off to get more vacation time

  • 20% of people cite workload as biggest vacation obstacle

  • 11% of people cite “guilt about leaving work” as biggest vacation obstacle

  • 52% of people believe delegating your workload before a vacation is important


      
THE FINDINGS SEE THE FULL LIST


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